The big thing to remember today is that no business is going to survive without building a web presence. You might not be a business, per se, but if you’re a blogger, you’re a brand. Brands get noticed up in the Google rankings right alongside real, thriving companies. If you want to get noticed, it’s time to take a few online marketing tips to heart.
1. Write well.
This one is obvious enough, but you’d be surprised how many people create blogs and never bother to fully develop their ideas. Just because a blog post can be read in three minutes doesn’t mean you have to write one that should be. Make your ideas worth reading and practice your craft every single day.
2. No seriously, kee
These days, the face of marketing is drastically different than it was 10 years ago. The focus is no longer on TV ads, and magazine spreads. Marketing has a responsibility to move itself to be situated where the people are, and these days, the people are online. That is why search engine optimization (SEO) has become so popular in the world of advertising.
Custom web site design and SEO specialists know what works and what does not. For example, paid advertisements that come up on our favorite social media sites have been proven not to work as well as optimizing the search e